Big News on Good Optical - Good Optical Services Changes Hands After 43 Years

Founders Rick and Marissa Good are pleased to announce the acquisition of their business by Aaron McColl, founder of Aaron’s Eyewear, a business he runs with his wife Heidi and widely respected for its customer-first ethos. Aaron describes the acquisition as a meeting of kindred spirits.

Good Optical Services has long been a valued supplier to optometrists, opticians, ophthalmologists, hospitals, and universities across Australia and New Zealand, offering a broad range of industry-leading therapeutic products and optical supplies.

To ensure a seamless handover, Rick and Marissa will remain actively involved during a 12 month transition period, working alongside Aaron and sharing the extensive knowledge and relationships built over more than four decades. Their commitment to their customers remains unwavering, with a continued focus on service, trust, and supporting the evolving needs of Australia’s optical professionals.

‘Rick and Marissa have built something truly exceptional’ says Aaron. And I’m both proud and excited to work alongside them over the next 12 months learning from the very best. I feel incredibly fortunate to have their guidance during this time.’

Good Optical Services will now join Aaron’s Eyewear as companies of The McColl Group.

This partnership between Good Optical Services & The McColl Group ensures:

  • Business as usual for Good Optical Services customers, with the same trusted team and service.

  • Unique brand identities preserved: both Good Optical Services and Aaron’s Eyewear will retain their unique brand identities and service offerings, operating independently to each other and united by shared values.

  • A shared commitment to personalised care, quality products and industry ties.

  • A smooth transition, with Rick and Marissa introducing and guiding Aaron through relationships with key customers and long standing suppliers. 1

‘Good Optical Services has been our life’s work, it’s more than a business; it’s about the people we’ve helped and the community we’ve built along the way’ says Rick. ‘Turning 70 this year is a good time for Marissa and I to do some extended traveling and I’m looking forward to reacquainting myself with my 7 iron…’

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