Introducing BLOOMEYEWEAR.COM — A Celebration of Colour, Confidence, and Commercial Opportunity for Optical Retailers Worldwide

ProOptics is proud to unveil BLOOM Eyewear, an inspired new optical and sunglass collection now available for wholesale. Designed exclusively for independent optical practices, BLOOM is a vibrant, design-led brand made for the perennial woman — a confident, style-conscious customer who embraces colour, creativity, and individuality.

Crafted from high-quality acetate and offered in a refreshing palette of colours, BLOOM Eyewear brings a bold yet wearable aesthetic to your door. The collection includes both optical frames and sunglasses that are equal parts modern and timeless, created with comfort, fit, and flair in mind.

"We created BLOOM for women who want to feel great about themselves in eyewear that speaks to their personality," says Ana Sedes, Creative Director of BLOOM. "This is about celebrating life, style, and self-expression — while giving independent optical retailers something fresh and commercial to offer in-store."

BLOOM Eyewear is available for wholesale ordering now through ProOptics.com.au offering:

· Easy online B2B ordering platform

· Competitive wholesale pricing and attractive margins

· In-store display support and marketing materials

· Australia-wide distribution and global shipping

Retailers are invited to explore the collection online and book an in-store appointment or video call with one of ProOptics’ sales representatives. BLOOM is the latest addition to ProOptics' growing portfolio of innovative eyewear brands designed to support the growth and individuality of the independent optical channel.

For sales enquiries, media interviews or to request a sample frame, contact:

Jacque Katsieris Co-Founder ProOptics Pty Ltd

📞 0438445271 📧 jacque@prooptics.com.au 🌐prooptics.com.au

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