Minerva Optics
Western Australia (WA) / Queensland (QLD) / South Australia (SA) / New Zealand
Sales Representatives/Consultants (Sales)
Full time / Independent Sales Agent
Minerva Optics is a leading and growing optical wholesaler partnering with over 160 independent optometry practices nationwide. We represent a distinctive portfolio of international eyewear brands, combining heritage, contemporary design and commercial appeal to help independent optometrists offer their customers something different.
We are seeking a motivated and relationship-driven Territory Manager / Sales Representative, preferably with optical sales experience, to manage and develop one of our available territories: WA, QLD, SA and New Zealand.
This is an opportunity to join a growing business, represent established eyewear brands and contribute to Minerva Optics' continued expansion within the independent optical market.
THE ROLE
This is an exciting opportunity for an experienced optical industry salesperson to manage and grow an allocated territory. You will focus on strengthening existing customer relationships, developing new business and introducing our eyewear brands to independent optometry practices.
You will work alongside our Director and National Sales Manager, who will provide sales guidance and strategic support. Our back-office team will assist with order processing, appointment coordination and administrative tasks, allowing you to focus on customer relationships and territory growth.
OUR BRANDS
You will represent a portfolio of distinctive eyewear brands, led by Erkers1879, one of our top-performing brands, the first modular eyewear system Swissflex, alongside NW77th, a modern-urban sub-brand.
Erkers1879 – Heritage, Craftsmanship and Distinction
A proven, top-perming brand here in Australia with an established inventory for better service. It is a historic American eyewear brand known for creating the goggles during the historic first solo nonstop transatlantic flight in 1927 and has a connection to Olympic gold medal history.
Swissflex - Swiss-made Modular Eyewear System
A modular eyewear system for adults, children, sunglasses, and sports glasses. The lightweight, flexible, and metal-free frames are 100% Swiss-made. Fit and style are individually tailored to the wearer's face and personal style. Maximum comfort without pressure points.
NW77th – Modern Urban Expression
NW77th is a sub-brand of Erkers1879, designed for modern-urban enthusiasts who appreciate contemporary style, individuality and an urban-inspired aesthetic. It provides a complementary offering within the portfolio, appealing to customers seeking a more modern expression of eyewear.
KEY RESPONSIBILITIES
Manage and grow sales within your allocated territory.
Maintain and strengthen relationships with existing independent optometry practices.
Identify and develop new business opportunities with prospective optical retailers.
Conduct regular customer visits, product presentations and collection introductions.
Introduce new brands and new collections to existing and prospective customers.
Communicate brand stories, product features and collection value to independent optometrists.
Identify opportunities to expand brand distribution and increase sales across existing accounts.
Plan and manage customer appointments and territory travel.
Work closely with the Director and National Sales Manager to implement territory sales strategies.
Coordinate with the back-office team to ensure smooth order processing and excellent customer service.
Monitor sales performance and work toward agreed sales targets
ABOUT YOU
We are looking for someone who is commercially minded, proactive and confident in building long-term business relationships.
Ideally, you will have:
Experience as an optical sales representative or in optical industry sales – highly preferred.
Proven experience in B2B sales, account management or territory management.
Preferably an existing relationships within the independent optometry or optical retail industry.
Strong communication, presentation and negotiation skills.
A genuine interest in eyewear, optical retail and brand development.
A proactive approach to prospecting and winning new accounts.
The ability to maintain and grow existing customer relationships.
A current driver's licence and reliable vehicle, where required for the territory.
Willingness and ability to travel regularly throughout your allocated territory, including regional areas.
Candidates with established relationships among independent optometrists and optical retailers will be particularly attractive.
WHAT WE PROVIDE
An established customer network, with Minerva Optics partnering with over 160 independent optometry practices nationwide.
A portfolio of distinctive eyewear brands, including the top-performing Erkers1879, first modular eyewear system Swissflex, and modern-urban sub-brand, NW77th.
Support from our Director and National Sales Manager in developing your territory and identifying sales opportunities.
Back-office assistance with order processing, appointment coordination and administrative support.
The opportunity to build relationships with independent optical retailers and expand brand distribution.
The opportunity to contribute to a leading and growing optical wholesale business with potential for further expansion.
REMUNERATION
This is a commission-based opportunity suited to a motivated sales professional who enjoys building customer relationships, developing new business and growing their territory. Your earning potential will be linked to your sales performance and the growth of your allocated territory.
HOW TO APPLY
Please submit an up-to-date resume and a brief cover letter outlining your optical industry experience, relevant background and why you would be a good fit for the role.
Please indicate your preferred territory: Western Australia (WA), Queensland (QLD), South Australia (SA) and New Zealand.
For further information about the role, please contact Minerva Optics:
Email: info@minervaoptics.com.au
Phone: (02) 5747 4763
Enquiry hours: 9:00 AM – 5:00 PM AEST
All applications will be treated in the strictest confidence.
